FOR IMMEDIATE RELEASE
CONTACT: Chris Hill
July 14, 1997
(703) 706-0456
Should A Fool Be Apple's
CEO?
ALEXANDRIA, VA -- More than 1100 business executives, fund managers,
computer programmers, and average consumers weighed in with full-page answers
to the question burning up the business world: How would you save Apple?
The interactive explosion that ensued sheds some light on the future of investing
and business.
"This is only the latest example of the power of the Internet, as investors
from across the globe gathered to brainstorm ways to strengthen Apple Computer,"
said Fool co-founder, David Gardner. "This sort of thing is happening every
day at The Motley Fool, and is of tremendous value both to public companies
and the investors who own them. At Fool HQ, we're cognizant of both the
responsibilities and the opportunities as we prepare to serve as a nexus
between the business and the investing community in the next century."
The Motley Fool, Inc. teamed up with America Online to promote their contest
asking readers to describe how they would save the CEO-less company. Answers
were judged on creativity, logic, humor and irreverence with a crate of apples
offered as the grand prize. A reader with the screen name "ToddK1" won for
his essay, "Cry the
Beloved Company."
Community Coordinator, David Forrest declared, "According to our users, Apple
needs to 'change the subject'. The company has to stop fighting in markets
they can't win. Almost unanimously, readers stated that Apple should get
out of the hardware business and instead revolutionize the world of web-based
publishing by creating an easy-to-use programming language that takes advantage
of their graphical expertise. Our readers believe Apple could 'own' the
internet."
The Motley Fool, Inc. operates the most comprehensive personal finance and
investment site on the Internet
(www.fool.com) and on America Online (keyword:
fool). The Fool serves over a half-million households each month, providing
financial information and strategies through its online forums, best-selling
book, and its partnerships with companies like Yahoo!, Intuit (Quicken) and
Gannett (USA Today).
NEXT: The Winner:
ToddK1 |