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eMeringue IPO: Snapshot
eMeringue Inc.
702-A West Franklin St.
Suite 300
Boise, ID 83702
www.emeringue.com
Financial Information
1998 Revenue - $11,265,000
1998 Net Income - ($89,475,000)
Fiscal Year End - 6/30
Incorporated - Nevada
Filing Date - 02/02/99
Symbol - HAFD
Form Filed - S-1
Final Offering Amount: $38,500,000
Est. Offering Expenses - *TBA*
Pricing Date - 03/31/99
Final Price - $11
Total Shares - 3,500,000
Lead Underwriter - The Motley Fool, Inc.
Brief Business Description - Produces and distributes meringue products
Management (Name, Title, Age, Compensation)
Lawrence F. McCloskey - Chairman and CEO - 32 - $245,000 (1998)
Chris Van Dusen - Chief Operating Office - 48 - $195,000 (1998)
Karen Beattie - Chief Baking Officer - 51 - $115,000 (1998)
Underwriters
Lead Manager - The Motley Fool, Inc.
Co-Manager - Ryan David Associates
Co-Manager - Research Industries, Inc.
Supporting Companies
Issuer's Law Firm - Goodin and Gallagher
Underwriter's Law Firm - Fine, Butler, and Sherman
Auditor - Jefferson National Bank
Transfer Agent - Robert Seals and Associates
Business Description:
Based in Boise, Idaho, eMeringue is the largest meringue
delivery service in the world. Founded in May 1998 by Larry McCloskey, the
company makes, sells, and distributes pie meringues through its Internet site
at www.emeringue.com. The company was formerly McCloskey Auto Parts until the
company was reorganized and incorporated as eMeringue.
Use of Proceeds:
For working capital, including the construction of the new
meringue distribution centers in Bismarck and Fargo. The company will not
receive any proceeds from the shares sold by the selling stockholders.
Competition: Pie.com, Cyber Crust, Sara Lee, Betty Crocker, Pep Boys, Auto
Zone
Click here for hourly updates on eMeringue's stock beginning at 9 a.m. EST.
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