<THE FOOLISH FOUR>

Foolish Four Report
by Robert Sheard

LEXINGTON, KY. (May 1, 1998) -- A number of readers have asked me to examine the long-term returns if one were to hold a stable of Dow ponies for significantly longer than the one-year cycle traditionally used by the High-Yield models. So today, let's do the mutual fund-style reporting on three-, five- and ten-year holding periods.

Using the current Dow stocks (although they weren't all Dow stocks in years past), the average stock returned 31.0% over the past three years, 23.9% over the past five years, and 19.7% over the past ten years.

In the following lists, I'll outline the best five and worst five stocks over the three periods.

Last Three Years

 
 Best Stocks 
 Travelers Group <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: TRV)") else Response.Write("(NYSE: TRV)") end if %>     67.3% 
 Gen'l Electric <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: GE)") else Response.Write("(NYSE: GE)") end if %>       50.3% 
 Merck & Co. <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: MRK)") else Response.Write("(NYSE: MRK)") end if %>         47.3% 
 Coca-Cola <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: KO)") else Response.Write("(NYSE: KO)") end if %>            41.5% 
 United Technologies <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: UTX)") else Response.Write("(NYSE: UTX)") end if %> 41.4% 
  
 Worst Stocks 
 Union Carbide <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: UK)") else Response.Write("(NYSE: UK)") end if %>        20.0% 
 Minnesota Mining <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: MMM)") else Response.Write("(NYSE: MMM)") end if %>    19.9% 
 Gen'l Motors <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: GM)") else Response.Write("(NYSE: GM)") end if %>         19.0% 
 Int'l Paper <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: IP)") else Response.Write("(NYSE: IP)") end if %>          10.2% 
 Eastman Kodak <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: EK)") else Response.Write("(NYSE: EK)") end if %>         9.4%
Last Five Years
 
 Best Stocks 
 Travelers Group <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: TRV)") else Response.Write("(NYSE: TRV)") end if %>     40.1% 
 United Technologies <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: UTX)") else Response.Write("(NYSE: UTX)") end if %> 34.5% 
 Int'l Business Mach. <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: IBM)") else Response.Write("(NYSE: IBM)") end if %>34.3% 
 Gen'l Electric <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: GE)") else Response.Write("(NYSE: GE)") end if %>       34.3% 
 Amer. Express <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: AXP)") else Response.Write("(NYSE: AXP)") end if %>       33.7% 
  
 Worst Stocks 
 Minnesota Mining <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: MMM)") else Response.Write("(NYSE: MMM)") end if %>    14.3% 
 AT&T Corp. <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: T)") else Response.Write("(NYSE: T)") end if %>            13.8% 
 Eastman Kodak <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: EK)") else Response.Write("(NYSE: EK)") end if %>        11.6% 
 Int'l Paper <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: IP)") else Response.Write("(NYSE: IP)") end if %>          11.0% 
 Wal-Mart Stores <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: WMT)") else Response.Write("(NYSE: WMT)") end if %>     10.7%
Last Ten Years
 
 Best Stocks 
 Coca-Cola <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: KO)") else Response.Write("(NYSE: KO)") end if %>            34.3% 
 Travelers Group <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: TRV)") else Response.Write("(NYSE: TRV)") end if %>     31.5% 
 Gen'l Electric <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: GE)") else Response.Write("(NYSE: GE)") end if %>       27.4% 
 Procter & Gamble <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: PG)") else Response.Write("(NYSE: PG)") end if %>     27.0% 
 Merck & Co. <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: MRK)") else Response.Write("(NYSE: MRK)") end if %>         25.1% 
  
 Worst Stocks 
 Goodyear Tire <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: GT)") else Response.Write("(NYSE: GT)") end if %>        11.9% 
 Int'l Paper <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: IP)") else Response.Write("(NYSE: IP)") end if %>          11.6% 
 Eastman Kodak <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: EK)") else Response.Write("(NYSE: EK)") end if %>        11.2% 
 Gen'l Motors <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: GM)") else Response.Write("(NYSE: GM)") end if %>         10.9% 
 Int'l Business Mach. <% if gsSubBrand = "aolsnapshot" then Response.Write("(NYSE: IBM)") else Response.Write("(NYSE: IBM)") end if %>10.0%
Enjoy the weekend, Fools. I'll be cheering the Kentucky Derby winner tomorrow and will be back with you on Monday. Fool on!

Current Dow Order | 1998 Dow Returns

[Robert Sheard is the author of The Unemotional Investor (Simon & Schuster, 1998) available now at Amazon.com and soon at your local bookseller.]


TODAY'S NUMBERS
Stock  Change   Last 
 -------------------- 
 UK   -   5/16  48.19 
 IP   +   3/8   52.56 
 MO   +   1/4   37.63 
 EK   +1  7/16  73.63 
 
 
                    Day   Month    Year 
         FOOL-4   +0.70%   0.70%  10.36% 
         DJIA     +0.92%   0.92%  15.66% 
         S&P 500  +0.83%   0.83%  15.52% 
         NASDAQ   +0.27%   0.27%  19.30% 
  
     Rec'd   #  Security     In At       Now    Change 
  
  12/31/97  289 Int'l Pape    43.13     52.56    21.88% 
  12/31/97  206 Eastman Ko    60.56     73.63    21.57% 
  12/31/97  291 Union Carb    42.94     48.19    12.23% 
  12/31/97  276 Philip Mor    45.25     37.63   -16.85% 
  
  
     Rec'd   #  Security     In At     Value    Change 
  
  12/31/97  289 Int'l Pape 12463.13  15190.56  $2727.44 
  12/31/97  206 Eastman Ko 12475.88  15166.75  $2690.88 
  12/31/97  291 Union Carb 12494.81  14022.56  $1527.75 
  12/31/97  276 Philip Mor 12489.00  10384.50 -$2104.50 
  
  
                              CASH    $415.96 
                             TOTAL  $55180.34